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Sharjah Summer Promotions festival begins tomorrow


SHARJAH: Sharjah Summer Promotions 2024 will kick off tomorrow covering all cities and regions of the emirate.

The shopping festival, which runs until the 1st of September, is organised by the Sharjah Chamber of Commerce and Industry (SCCI) in collaboration with the Sharjah Commerce and Tourism Development Authority (SCTDA).

Held under the theme ‘Get set for a summer brimming with discounts and adventures’, the two-month extravaganza features a plethora of promotional deals for both Sharjah’s residents and visitors, with extensive participation from major shopping malls, retail outlets, hotel establishments, and tourist destinations.

Launched with a new visual brand identity, the Sharjah Summer Promotions 2024 showcases the latest products from renowned local and international brands including a diverse range of retail goods. Participating hotel establishments are also offering special deals, with discounts extending over two months and reaching up to 75 percent.

Additionally, the festival will feature th
e launch of the “Back to School Campaign” from 19th August to 1st September, offering students and parents exceptional opportunities to purchase diverse school and educational supplies at major discounts.

Aside from marketing promotions that encompass raffle draws with prizes worth up to AED 3 million, this year’s Sharjah Summer Promotions offers a packed programme of special entertainment activities for all shopping malls’ visitors, including cultural performances by folk groups.

The new edition of Sharjah Summer Promotions is further enhanced by an array of entertainment offerings and promotional deals at the most popular tourist attractions and family destinations in Sharjah. These promotions offer visitors unprecedented tourism packages with complimentary experiences at the emirate’s tourist spots.

Sharjah Summer Promotions aims to bolster the emirate’s retail sector, invigorate commercial activity, and serve shoppers by offering a variety of luxury goods, products, and gifts at discounted prices. The
festival also helps promote Sharjah’s tourism sector, driving comprehensive and sustainable economic growth in the emirate.

Additionally, it embodies a strategic partnership and integration between the private and public sectors, highlighting Sharjah’s rich heritage and its significant role in boosting tourism and retail trade in the emirate.

Source: Emirates News Agency