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Menassah showcases Emirati publishing creativity at book fairs in Fujairah, Amman

Menassah Distribution Company (Menassah), a leading electronic book distribution company in the UAE, is participating in both the Amman International Book Fair 2024 and the inaugural Fujairah Children's Book Fair this October, expanding opportunities ...

Menassah Distribution Company (Menassah), a leading electronic book distribution company in the UAE, is participating in both the Amman International Book Fair 2024 and the inaugural Fujairah Children’s Book Fair this October, expanding opportunities for Emirati publishers to engage with diverse audiences locally and internationally.

As part of its mission to support Emirati and Arab writers and publishers in promoting their creative works, the participation highlights the depth of Emirati literary and intellectual achievements on international cultural platforms while fostering a dialogue that transcends borders. Menassah is showcasing 4,100 books at the Amman International Book Fair, held at the Jordan International Exhibition Centre. This includes 654 titles from 67 local publishing houses, featuring their latest releases.

Throughout the event, running from 10th to 19th October 2024, the company will offer Jordanian readers this distinguished collection, covering a wide range of knowledge sources that ca
ter to varied interests, while highlighting the vibrancy and diversity of the Emirati cultural scene.

Concurrently, the company is also participating in the Fujairah Children’s Book Fair 2024, an innovative cultural and educational initiative taking place from 13th to 19th October at the “Al Bayt Mitwahid” Hall in Fujairah, featuring 40 publishers from five countries. At this event, Menassah will present a curated collection of 385 captivating titles from 52 local publishing houses, offering a total of 2,000 books designed to inspire a love of reading and spark creativity and imagination among young readers.

Menassah Distribution Company underscored the significance of these exhibitions as leading platforms for promoting intellectual and creative dialogue across cultures, fostering a love of reading and learning among generations and serving as important channels for distributing Emirati and Arab literature to a broad global audience. Additionally, these events support the UAE’s publishing industry by creat
ing opportunities for local authors and publishers to expand their reach.

Notably, Menassah has launched a major electronic platform aimed at empowering Emirati and Arab publishers and writers to reach a global readership, while also providing international publishers with streamlined access to the Arab market. This initiative plays a key role in expanding the global presence of Emirati and Arab literature and positively contributes to the growth of the UAE’s creative industries.

Source: Emirates News Agency

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