The International Olympic Committee (IOC) today published its 2023 Annual Report after it was approved by the IOC Members at the 142nd IOC Session, held in Paris.
The theme of the report is Engagement and Partnerships, a major emphasis of the activities of the IOC and the Olympic Movement during the year.
In the last year, the IOC, which is entirely privately funded, has continued to redistribute 90 percent of distributable revenues to support the organisation of the Olympic Games, the promotion of athletes and sport at all levels worldwide, and the dissemination of the Olympic values of peace and solidarity. This is the equivalent of USD 4.2 million per day. In 2023, the IOC re-distributed USD 600 million.
According to the report, the IOC’s Digital Strategy achieved record reach and engagement on the IOC’s digital and social media platforms. Olympics.com reached 115 million unique users in 2023, an increase of 28 per cent compared to 2022. @Olympics social media handles had 110 million followers, with an
average of 640 million monthly engagements, a 966 per cent increase since 2020.
It added that the Athlete365 platform continued to support athletes with athlete welfare and education programmes, including safeguarding and mental health initiatives.
170,000+ active members signed up to Athlete365 by the end of 2023, 11,570 learners registered on the platform, 19,092 course enrolments were registered and 6,204 courses completed in addition 1 million+ page views were logged.
Source: Emirates News Agency
