Florence: Egypt’s Tourism and Antiquities Minister, Sherif Fathy, is participating in the first international meeting of G7 Tourism Ministers, taking place in Florence, Italy, from November 13 to 15. This summit marks a significant step in international collaboration on tourism issues among the G7 nations.

According to State Information Service Egypt, Minister Sherif Fathy addressed the gathering with a focus on the integration of artificial intelligence in the tourism sector. He highlighted how AI technologies and their applications are transforming the industry by enhancing travel experiences, customizing tourism programs to meet individual needs, and strengthening security and safety measures. Furthermore, he emphasized AI’s role in providing easy access to information, which is crucial for both tourists and service providers.