DUBAI: Dubai Customs, through its Corporate Communication Department, has won the prestigious International Best Practice Competition (IBPC) award, earning the “Excellence Level – Five Stars” in Government Communication. This recognition highlights the department’s achievements, initiatives, innovations, and future vision. It also aligns with Dubai’s government efforts to create an innovation-driven environment, nurture talent, and institutionalize creativity. The award strengthens Dubai’s global standing, as the IBPC is a renowned international competition, where organizations from around the world showcase their best practices based on a framework of excellence and leadership. The winners are announced during a special ceremony hosted by the Centre for Organizational Excellence Research (COER) in New Zealand. This year, 72 organisations from 10 countries participated in the competition.

Dr. Abdulla Mohammed Busenad, Director General of Dubai Customs, expressed his pride in receiving this esteemed award, no
ting that it reflects Dubai Customs’ strategic focus on fostering a culture of creativity and innovation. He emphasised the importance of enhancing Dubai’s global reputation through such awards, which highlight improvements in the customs experience, service development, and effective communication with local and international stakeholders. He added that Dubai’s forward-looking vision aligns with the leadership’s goals of achieving excellence in applying international standards in digital content and integrated institutional work.

Source: Emirates News Agency